Follow the latest news and updates about Social Media in digital marketing and advertising written by top experts in the field at Tonic International

Digital

The art of snapchatting in Saudi Arabia

Snapchat isn’t quite like other social media platforms out there. It’s got a ton of personality and the content that goes out feels very… human. It’s a mix of personalized messaging, real-time video, emojis and doodles. If your Snapchat marketing strategy for Saudi Arabia is to do something slightly left …

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Advertising

When Digital Damages

At Tonic we are always interested in campaigns which utilise the latest technology, especially ones which merge offline and online worlds. One of the growing trends is the use of QR Codes, a modern take on the Bar code,  which mobile phones can translate into web addresses (as well as other …

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Advertising

Top 1% on LinkedIn’s 200 Million. What about you? Did it make you feel all warm inside too?

Nice work from LinkedIn to promote their new milestone, 200 million members. I received this email last week congratulating me on being in the top 1% most viewed profile on LinkedIn. I felt all warm inside even if I was one of 2 million members receiving the same mail.   …