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Digital

A status review of Online Shopping in the UAE

More than a quarter of all the customers in the Middle East (29%) now shop online nearly every month. They’re motivated by the accessibility of online shopping platforms, featured prices that are 40% lower than conventional stores, better selection of displayed products, and the convenience of shopping without leaving their …

Human-to-Human Marketing

Advertising

Human-to-Human Marketing

Imagine yourself stepping into your favorite shop, let’s say a coffee shop or a garments store. The place appears to be the same, but there’s a certain something that’s off. When you get closer to the counter, and are about to order your usual order, you realize that the store …

Your Mind-Map To Digital Transformation

Digital

Your Mind-Map To Digital Transformation

The technology available to us today has made limitless information more than just a concept. Futuristic technological marvels are in the making every day and being the innately inquisitive creatures that we are means that digital evolution won’t stop there. “IDC estimates that all 40 percent of all technology spending will …