• Topaz Rebranding

    Topaz is an international energy shipping, engineering and marine company spanning different territories and comprising a number of different businesses.
    Working with the Topaz management team, we streamlined the different businesses into three distinct business tiers and rolled the new brand out, region by region.
    Training on the new brand was given internally to all staff, and over the course of the brand's implementation, continual engagement took place on a quarterly - in the form of printed newsletters, digital correspondence, and ongoing workshops.